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Integrate or Disintegrate – Managing Social Media Activity

7/13/2017

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It seems to be a thing with your online store as it is with many other commercial undertakings, and that is the idea that consolidation is key.

You’re fully aware and engaged in using every available tool to grow your business, and have signed up for every conceivable social media platform. You’ve even spent time developing business profiles there in hopes of attracting a following.

But here’s what you’re missing: You may be spending too much time on that. That’s why you should consider integrated digital marketing.

Among recent developments designed specifically for ecommerce merchants are apps and programs that tackle social media outreach and maintenance in one shot. This means an elimination of several daily log-ins to gauge interest, update elements, and track trends among competitors.
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Such a tool will spare needless wasted hours while accomplishing everything you’d otherwise be laboring over yourself. As it turns out, the “social” part of social media can be time-consuming to a fault.
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SOS for Social Media Fatigue

Enter tech-savvy entrepreneurs committed to helping you compact your data and make the most out of your marketing outreach strategies. They’ve mastered analytics and statistics, and they’re out with a number of options for putting your social media and other marketing efforts to good use.

One key player is Digital Air Strike, a Silicon Valley firm that’s far ahead of the game. Their marquee tool apps Social Logics and Mission Control lead an ever-growing lineup of resources tailor made for making good use of your time and efforts. Their aviation-themed biz invokes a fairly clever desire to push your company take off. Analyzing ROI data, generating leads, and harvesting the best aspects of social media for businesses is their forte.

Wouldn’t you trust a learned data analyst with a wide reach and proven abilities to consolidate your social media activity, over your own efforts that may miss a crucial lead or statistic? It could be the best investment you’ll make.

There are other companies entering the digital integration field. Hootsuite is a smile-inducing, familiar figure.
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Want more tips? Here’s a great primer from Social Media Examiner that can break down the various ways your online store can benefit from a more constructive use of sites. Ultimately your efforts are better steered toward ensuring a smooth customer experience, a reliable inventory, and other factors that generate the bulk of your revenues. 
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