You’ve probably heard by now, the “it” color for 2017, as announced by the experts at Pantone, is Greenery. A verdant shade sure to inject a sense of natural serenity into your décor.
And we must say, we think it’s a fantastic accent color to incorporate into your home. While this hasn’t always been the case with past colors of the year, Greenery is a fabulous way to refresh and energize your space.
So, how do you do it, short of a full-on redesign?
Here’s a statistic you can take to the bank: Since 2000, the percentage of Americans using the Internet has more than doubled, from 43 to 87 percent.
The implications of that number should stand on its own if you’re an e-tailer. Your commercial presence unfolds on a computer instead of in a storefront shop, making traffic usage numbers impressive.
And while you constantly fine-tune your site and your operations, hoping to attract new customers and retain existing ones, there’s a marketing strategy you need to be using: e-mail. It’s hardly a new feature of cyberspace; in fact, many Americans were introduced to the World Wide Web after using their computer Internet connection to send and receive communications. That makes it all the more important.
So here is the big question: How can you compete in a sea of messages current and prospective customers will open? We have some ideas.