Pantone’s 2023 Color of the Year “Viva Magenta” on the Red/Pink Carpet
Designers yearn for this time each year when the world’s most prolific color entity weighs in with its annual celebration of a particular shade. Pantone, the Mother of all Shade Experts, facilitates design-related colors for home décor, graphical arts, and so much more, and no one knows pigment like they do.
Viva Magenta has roots in nature, originating from the primary red family yet embellished with subtle undertones of pink and blue. But make no mistake: there is nothing subtle about this delicious hue. It serves bold notice as a dominating tone when, used carefully, transforms interior spaces.
Magenta itself is not a newbie. It was a mainstay in retro times, hinting at a renaissance motif. Typically it is used sparingly because of its richness. Pantone leaves that distinction up to the beholder, suggesting generous incorporation with gradient shading, or even coating walls it its romantic splendor.
Viva Magenta’s moniker is an indicator of intensity and festivity. “Viva” translates to “life” and “living,” celebratory terms that vest permission to go all out in making this scrumptious color part of everyday life.
Some suggestions on how to accomplish that:
- Walk the talk. These festive sneakers from Cariuma commemorate this year’s COY with some high-tops that will not go unnoticed.
- Emphasize the botanical aspect of Viva Magenta with this stylish throw pillow cover, a lush, texturized addition to highbrow living spaces made available by Wayfair.
- Go fully modern with the geometric aesthetic of peel-and-stick wallpaper, a boon for kitchens and utility rooms.
- Words count! Simplicity is at work in a casual poster with the COY’s name in plain text here on Pinterest.
The Art and Science of Color Choices in Home Design
Throw some shade to an interior design scheme that makes a living space livable. It’s an uncommonly understood school of study, but the psychology of how color impacts mood, productivity, relaxation, and other human conditions has been carefully considered for more than a century by professionals taking both art and science into account.
To make a home eminently livable, pay attention to tips from the experts and decide which shades are most suitable and productive for which types of living. It’s a fun pursuit for design gurus and a fabulous way to narrow down paint selection pursuits, and it may just add everyday living from peaceful relaxation to energetic productivity. Here are some ideas for customizing via color:
Introducing your personal digs becomes critical to shape a mood, and something neutrally soft and inspiring works best. Try a pale teal, buckwheat, or ultra-light apricot, adding just enough pixels to infuse a welcoming feeling.
- LIVING ROOM
Ground Central for gathering and entertaining, the living room works best with rich, full-bodied color. Chocolate brown, navy, steel gray, and even lighter shades such as sage green and buttercream deliver versatility that meshes with furnishings and accents. They lower anxiety levels, psychologists say, and infuse a sense of confidence.
Navigating a living space is an energy-positive action. Reflect that kinetic concept with an on-the-go color that motivates transition and movement. Fiery bold red, yellow-tinged deep purple, and charcoal are top choices for these locations.
- MASTER AND GUEST BEDROOMS
A big surprise is how powerful and yet relaxing black walls can be. Mitigating this dramatic shade with carefully chosen linens, furnishings, and accent décor can de-escalate its perceived negative energy by blending in soft tones including pale yellow, ivory, and pink. Also consider partial wallpaper with tasteful striping or cheery polka dots; both take the focus off of stark black, complementing it nicely.
Productivity varies when office spaces come to mind. Creative endeavors call for an easy, relaxed feeling, and pale, tan-based yellow shades work best, with a deep navy, mellowed orange, or pastel green following close behind. Is your job more tech-focused? Try a mid-tone gray-green, brick red, or a yellow-tinged eggshell.
Last, but not least, powder rooms represent more intimate, short-stay experiences. Fresh turquoise, lavender, stoic gray, and wheat shades offer a comforting sense of privacy and calm. Shade variants conform to the design motif of an ensuite or guest bath, with vintage and cottage aesthetics call for softer shades and stark contemporary energy works splendidly with deeper, more permeating colors.
Any questions on sourcing the full range of spectacular shades? Hit the mothership of all things colorful: Pantone. They will blow your mind with an endless array of blended tones and the nuanced science of color.
2022’s Color of the Year reflects a colorful year
The results are in: Pantone® Color Institute, the iconic guru of All Things Color, has chosen “Very Peri” as its signature Color of the Year for 2022. This should move interior and exterior designers into inspired action, creating style palettes with the blue/pink/purple composite at their core.
Pantone® is the go-to color entity, a source of shade standards for more than 10 million designers and producers worldwide.
Referring to “Very Peri” as a “symbol of the global zeitgeist of the moment and the transition we are going through,” Pantone® chose to make a topical statement. Not a bad idea for a profound point in history, and perhaps an intriguing way to reflect on interesting times by coloring our world with mood and vigor.
The true periwinkle traditionally features a violet-red undertone, which is not always obvious to the naked eye. As with any color, its appearance shifts depending on surrounding shades. This becomes important when planning interior design, from wall colors to furnishings, accent pieces to linens.
Interested in experimenting with the ingenue shade? Consult the Pantone® website for fabulous ways to work “Very Peri” into a design scheme, making the most of its multi-tone character. Its vibrant mix of shades invokes a spirited mood with plenty of options for assembling a truly pleasing space.
Pantone® has chosen some spectacular shades for past colors-of-the-year designations, including “Living Coral,” “Marsala,” “Sand Dollar,” “Tigerlily,” and most recently, the 2021 winner, a first-ever joint color of “Illuminating” and “Ultimate Gray.” Stay tuned for future picks that keep designers on their toes.
If there are fifty shades of gray, count on triple that for an old favorite: blue. Pantone gets this and, in typical fashion, is not afraid to lean on it for its 2020 “color of the year” designation.
The marquee source for go-to color advice, Pantone Color Institute™ supplies designers, graphic and print artists, and hobbyists with definitive hue-related tips and hints. Its licensed shades offer industry standard consistency as they create vivid, sublime, or subtle colors. For 2020, Pantone has selected classic blue as its annual designee.
And classic it is, as this version of blue is a compelling blend of rich and neutral, dark and medium; its utility in home interior design, clothing, and art is unlimited. Blue is making a comeback in the second decade of the 21st Century, and Pantone is celebrating in style. This is a win-win for designers of denim clothing, and an intriguing potential boost for designers of modern furnishings.
Among shades on the master list of Pantone blues that sing the blues are navy to royal, French to robin’s egg, and sky to Copen. Classic blue seems to be a happy medium with contemporary significance. Find it in bed linens, tapestries, furniture finishes, artwork, and even kitchen appliances. Blessed with versatility, it’s still a really gorgeous shade you’ll want to focus on and work with.
Seeing is believing
Consider this eye-catching paint job, courtesy of none other than classic blue:
For 2019, the nod goes to “Living Coral” as Pantone’s Color of the Year designation. And there are good reasons why.
First, it never hurts when old and new engender the same emotion. Coral is a fave; a mainstay from Mid-Century days among cutting edge designers. Its rich melon base with a spicy red ingredient woke up living rooms, apparel, and even some automobiles with warmth and pizzazz.
Living Coral emulates its ancestor, but adds in a pinkish tone that brightens. It offers golden undertones to embellish warm palettes. And it enlivens both infrastructure and accent décor with a personality all its own.
Coral’s origin is, of course, rooted in cold water ocean reef environments. Its heyday in wearability celebrated fashionable necklaces, bracelets, and rings. The substance comes in a variety of shades, but for consumer purposes, the melon-based hue is most popular.
So, how do you do it, short of a full-on redesign?
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